Affiliate Video for Wickers.com in Commission Junction Brings new Possibilities for Affiliates

May 14, 2010- Wickers™, high-quality moisture wicking thermal underwear, has proven the power of fabric innovation, landing a feature on the History Channel show “Modern Marvels.” The unique video featuring Wickers™ fabrics is now available in Commission Junction, offering affiliates of the Wickers.com affiliate program a platform to market the popular Wickers™ brand products to consumers in an entertaining and interactive fashion.

The Wickers.com affiliate video shows consumers the fascinating story behind the one-of-a-kind Wickers™ fabrics. The History Channel’s “Modern Marvels” highlights the advanced capabilities of Wickers.com fabrics, and takes its viewers on a fascinating journey through the intricate processes involved in creating Wickers™ garments, and shows why they work the way they do as a flame retardant, moisture-wicking alternative to traditional cotton and polyester underwear. Wickers™ fabrics are used by a diverse population of people who need high-performance under garments, from military personnel to athletes to fire fighters. Wickers™ pioneered the development of its proprietary Akwatek fabric, and established a new standard by which all other wicking technology fabrics are judged.

Akwatek fabric receives its powerful wicking capabilities from a molecular change in the polyester, which lasts wash after wash throughout the life of the garment. The Akwatek process pulls moisture away from the body much faster than other wicking fabrics, and duplicates and enhances the thermoregulatory actions of the body to create a vapor barrier that keeps the wearer cool when the weather is warm, and warm when the weather is cold. Wickers fabrics also feature an anti-bacterial barrier that helps to control odor throughout the life of the garment. The fabric in Wickers undergarments has been tested by independent agencies, and has been found to have capabilities superior to that of standard "wicking" fabrics for thermoregulation in performance sports apparel.

Wickers.com is joining a large number of merchants who have discovered the power of video in the marketplace. Video has become a valuable tool for affiliate marketers looking to reach a broader audience. According to comScore, Inc., a marketing research company that provides marketing data and services to many of the Internet's largest businesses, 3.8 billion searches are conducted through YouTube every month, and U.S. residents watch more than 30 billion videos each month. About 81% of the total US Internet audience has watched an online video at some time or another, and the average viewer watches about 8 hours of video per month. These promising numbers hold great potential for both affiliates who can market videos, and merchants who have quality videos available for their products.
The Wickers.com affiliate video featuring a clip from The History Channel’s “Modern Marvels” is a fascinating journey that affiliates will appreciate sharing with their consumers. The video is available now in Commission Junction. Affiliates interested in learning more about, and joining, the Wickers.com affiliate program may do so in Commission Junction or at www.paulsonmanagementgroup.com.

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About PaulsonManagementGroup.com

Paulson Management Group, Inc. is a full service multi-channel, e-marketing management and consulting agency. Paulson Management Group, Inc. is able to provide affiliate program management , paid search engine management , social media management and SEO management . Interested parties should call 800-384-7760 for more information on services offered by Paulson Management Group, Inc.

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